Iondesign Iondesign Gmbh-Smartdigital Office Space Interior Design

At Design Interviews

(Excerpt) Interview with IONDESIGN IONDESIGN GmbH : Frank Scott: What is the main principle, idea and inspiration behind your design?. IONDESIGN IONDESIGN GmbH : We intended to create an open space office where we would like to work on a daily basis - this motivated us to design the ideal office for our client. .Frank Scott: What has been your main focus in designing this work? Especially what did you want to achieve?. IONDESIGN IONDESIGN GmbH : A large part of the building was already used by the Wall AG, but not the space on the ground level. Therefore, our fist task was to connect the new office to the rest of the company headquarters. The entrance from the street to the SmartDigital Office was closed and a staircase was opened again in order to access the new office space from the first floor. Due to its position on street level, the office is an external representation of the company and a workplace at the same time. The Interior Design should fulfil this double function by giving an insight of the work atmosphere and providing a necessary degree of privacy for the employees. This is equally important for the close and the long distance perception: it is the face of the company in Berlin’s urban environment. .Frank Scott: What are your future plans for this award winning design?. IONDESIGN IONDESIGN GmbH : We hope that it will be in use for a very long time. Our design allows changes so that the interior can change and grow together with the company. .Frank Scott: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?. IONDESIGN IONDESIGN GmbH : We designed the office space for our client, the Wall AG. The company works in outdoor advertisement and street furniture. The office on street level was a challenge and a blessing at the same time. The busy road junction makes strong noise insulation necessary, but it is the perfect environment for the employees who work on advertisement in the urban environment. We used the floor of the SmartDigital office as a quote from the cityscape: near the window, the floor is made of rubber which looks like asphalt. Yellow road markings provide an ideal test track for close and long-distance perception of the content on the Digital City Light Display which is placed in the lounge area. The overall idea was to create the opposite of an anonymous Cubicle – and to present our client in the best possible light. .Frank Scott: What sets this design apart from other similar or resembling concepts?. IONDESIGN IONDESIGN GmbH : In this particular project, there were many similarities between a public and an office project because the space is situated on street level. Usually, a public project aims at a strong visual effect. An office space on the other hand needs to provide the ideal lighting situation for the employees. In the SmartDigital office we combined these two elements and created an open plan office which is attractive from the outside and ideally lit as a workplace from the inside. .Frank Scott: What is the most unique aspect of your design?. IONDESIGN IONDESIGN GmbH : IONDESIGN aims at the utility of the product or space - not the formalistic style. Every design task is different and therefore the solutions differ as well. Our goal is to design for today and tomorrow, this requires timelessness and high quality. This objective can be found in every detail of the SmartDigital Office. The flexible floor plan of the space offers the possibility to adapt the office to changes in the future. For example the desk area can be extended with additional tables and seating, without having to adapt the light fixtures. In every project it is crucial for us to come up with the ideal solution for the people who use the space or the object. .Frank Scott: What is the role of technology in this particular design?. IONDESIGN IONDESIGN GmbH : We pretty much achieved the vision we had in mind. Thanks to the great 3D-visualization tools we use, we can see what the space will look like quite early in the design process. It is always a long way until the design is agreed upon but once that is done, we can visualize it very accurately. .Frank Scott: What are some of the challenges you faced during the design/realization of your concept?. IONDESIGN IONDESIGN GmbH : Of course, every project has some surprises which come up unexpectedly, no matter how well you plan it. With the lighting, though, we were quite lucky – the only challenge, if you want to call it tha.[ End of Excerpt: Read complete interview with IONDESIGN IONDESIGN GmbH on Smartdigital Office Space Interior Design at ]

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